Why we use it
BCG treats tile as an assembly involving substrate, waterproofing, layout, slope, movement, and finish.
Character
Handmade variation, grout width, pattern, edge pieces, and sheen can make tile feel crafted or overly busy.
What we look for
Flatness, calibration, trim availability, slip resistance, waterproofing compatibility, and enough overage for selection.
Design considerations
Layout should respond to openings, niches, drains, controls, and edges rather than starting from a random corner.
Installation considerations
Waterproofing, slope, movement joints, substrate prep, and flood testing are central to wet-area work.
Common mistakes
Focusing on tile alone while ignoring drain placement, transitions, waterproofing, and tile trim.
Maintenance + aging
Grout, sealers, and cleaning methods depend on the tile and location. Wet areas should remain inspectable.